Which comes first: Creating a Website or Email Marketing?

March 20, 2009 · Filed Under Email Marketing, Small Business, Web 2.0, non profit · Comment 

We’re always intrigued when some clients tell us they can’t get started in email marketing without having a website first.

That’s why we’ve always told clients that they need both, but they can get started in email marketing without a website.

“Really? How so?” They ask.

Well, here’s how it works.

Most of our clients run a business with a store, a specific location, or a personal service they offer to others. They meet their customers face to face. If that’s the case, you can start an email list by simply asking a few simple questions:

Read more

SocialTwist Tell-a-Friend

Email Marketing by Any Other Name

May 14, 2008 · Filed Under Email Marketing · Comment 

This even baffles email marketing professionals. There are simply so many ways of saying the same thing.

Email marketing has many names it is known by. Here are some (if not all) of the common names we know.

  • Email Marketing
  • Online Marketing
  • Permission Marketing
  • Opt-In Marketing
  • List Marketing

Read more

SocialTwist Tell-a-Friend